StoicMind is a mental health app designed to help users cultivate emotional resilience through Stoic philosophy principles.
As the Product Designer, I led the development of a new “Mood Tracker” feature to enhance user engagement and provide valuable insights into emotional patterns.
Achievement:
Increase user engagement by 50% (from 10,000 to 15,000 DAU).
Improve retention rates from 35% to 50%.
Boost app revenue by increasing premium subscription conversions from 5% to 8%.
executive research
